Croydon unveils new youth engagement strategy

Croydon unveils new youth engagement strategy
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Croydon (Parliament Politics Magazine) – Croydon Council has confirmed a new strategic direction for its youth engagement services, aiming to improve outcomes and expand support across the borough.

Croydon’s youth engagement program is evolving, with a stronger focus on reaching more kids and teens, enhancing assistance for older kids and teens, and stepping up efforts to record kids’ and teens’ voices and lived experiences. 

Croydon Council will be collaborating with partners more closely to offer assistance in order to do this.

In the March 2022 budget, it was decided to cut core Council spending and evaluate the Council’s internal youth involvement program. 

Last year, the Council conducted a study and concluded that Croydon residents were not receiving the best value for their money from the service. Just 75 kids used the universal provision in a single year.

As part of the process, the Council held consultations with parents, staff, partners, and young people who had used the service between December 5, 2024, and April 25, 2025.

The results showed that better results, particularly for at-risk youth, would be obtained through a more coordinated approach with other organizations. 

Early assistance, community safety programs, and engaging Council partners to carry out focused, engagement activities are all being used to accomplish this.

This summer, Croydon will establish a brand-new Family Hub at the Samuel Coleridge-Taylor Centre in South Norwood for older kids and teens. Its network of accessible, local services for families in Croydon will grow as a result.

In addition, the London Violence Reduction Unit and the Home Office are providing £200,000 in grant cash to Croydon’s community safety department, which will be used to implement safety-related projects for youth in the upcoming year.

How will Croydon’s new youth engagement approach impact young people’s voices?

Young people’s current reliable, trustworthy relationships with professional youth workers could be weakened if the council moves away from a dedicated, council-run Youth Engagement Team (YET) and toward a model that depends more on volunteers and outside providers. Both vulnerable and non-vulnerable children may have less options as a result to freely voice their opinions and obtain specialized assistance.

According to the council, the new strategy would concentrate more “targeted” support on the most disadvantaged adolescents, which could restrict youth engagement in general and leave out a large number of youth who gain from youth voice programs such as the Croydon adolescents Assembly. 

This change has drawn criticism from young people who feel it excludes their opinions and diminishes their influence in local decision-making.

Daniele Naddei

Daniele Naddei is a journalist at Parliament News covering European affairs, was born in Naples on April 8, 1991. He also serves as the Director of the CentroSud24 newspaper. During the period from 2010 to 2013, Naddei completed an internship at the esteemed local radio station Radio Club 91. Subsequently, he became the author of a weekly magazine published by the Italian Volleyball Federation of Campania (FIPAV Campania), which led to his registration in the professional order of Journalists of Campania in early 2014, listed under publicists. From 2013 to 2018, he worked as a freelance photojournalist and cameraman for external services for Rai and various local entities, including TeleCapri, CapriEvent, and TLA. Additionally, between 2014 and 2017, Naddei collaborated full-time with various newspapers in Campania, both in print and online. During this period, he also resumed his role as Editor-in-Chief at Radio Club 91.
Naddei is actively involved as a press officer for several companies and is responsible for editing cultural and social events in the city through his association with the Medea Fattoria Sociale. This experience continued until 2021. Throughout these years, he hosted or collaborated on football sports programs for various local broadcasters, including TLA, TvLuna, TeleCapri, Radio Stonata, Radio Amore, and Radio Antenna Uno.
From 2016 to 2018, Naddei was employed as an editor at newspapers of national interest within the Il24.it circuit, including Internazionale24, Salute24, and OggiScuola. Since 2019, Naddei has been one of the creators of the Rabona television program "Calcio è Passione," which has been broadcast on TeleCapri Sport since 2023.